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E-Commerce·emarsys.com

Emarsys AI

AI-powered omnichannel customer engagement platform for commerce

Risk Score
Medium
5/10

Independent assessment across data handling, compliance, security and transparency.

Risk factors

3
  • Cloud-based with third-party data handling.
  • User data may be used for training without clear opt-out.
  • Requires user authentication but lacks SSO.

Recommendations

3
  • Regularly audit connected integrations
  • Opt out of AI training where available
  • Monitor API access and usage logs

Data handling

Storage
EU cloud servers
Retention
Per contract terms
Training on inputs
Customer data used for personalization