Iterable
AI-powered cross-channel marketing platform with send time optimization and content recommendations.
Independent assessment across data handling, compliance, security and transparency.
Risk factors
3- Cloud-based marketing platform with potential data sharing.
- Requires user data for content recommendations.
- No clear opt-out for training on user data.
Recommendations
3- Audit customer data fields stored
- Review AI prediction inputs for bias
- Limit API access to necessary systems
Data handling
- Storage
- US servers
- Retention
- Configurable
- Training on inputs
- No
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