Localo Sites
Localo Sites helps businesses create free websites to enhance Google Business Profile visibility, incorporate customer reviews, optimize local SEO, and track performance.
Independent assessment across data handling, compliance, security and transparency.
Risk factors
3- Cloud-based tool with potential data handling by third parties
- Data may be used for model training without explicit consent
- No clear opt-out mechanism for data sharing
Recommendations
5- Grant minimum GBP scopes needed
- Review retention of review and NAP data
- Require DPA for enterprise multi-location use
- Validate GDPR posture for EU businesses
- Use dedicated service accounts, not personal Google
Data handling
- Storage
- Cloud; Google integrations via OAuth
- Retention
- Not publicly documented
- Training on inputs
- Not publicly documented
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