Sendster
Sendster is an AI-powered email marketing software with features like an email writer, unlimited campaigns, and advanced deliverability tools, enhancing efficiency and copy quality for businesses of all sizes.
Independent assessment across data handling, compliance, security and transparency.
Risk factors
3- Cloud-based email marketing tool with user data handling.
- User data may be used for improving marketing algorithms.
- Requires user consent for data processing.
Recommendations
4- Verify CAN-SPAM and GDPR compliance before using with customer email lists
- Confirm customer data (email lists) is not sold or shared with third parties
- Review deliverability practices to avoid corporate domain reputation damage
- Request DPA before uploading customer contact data
Data handling
- Storage
- Cloud-based; email lists and campaign data stored remotely
- Retention
- Not clearly documented
- Training on inputs
- Unknown
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