Supster
Supster is a tool to create digital clones for personalized marketing and communication by capturing individual personalities from various data sources.
Independent assessment across data handling, compliance, security and transparency.
Risk factors
3- Creates digital clones based on user data, potentially exposing sensitive information
- No clear opt-out for training on user data
- Cloud-based service with third-party data storage
Recommendations
4- Block or prohibit use in corporate context without thorough legal review
- Assess whether employee personal data collection violates employment agreements
- Require explicit GDPR consent and DPA before any use
- Do not allow connection to corporate communication channels or data sources
Data handling
- Storage
- Cloud; aggregates data from various personal and corporate sources
- Retention
- Not publicly documented
- Training on inputs
- Likely trains on ingested personal data to build digital clones
More Customer Relationship Management tools
See all →
Attain
Attain is an AI-powered CRM tailored for startup sales teams, offering lead generation, streamlined communication, and data analysis tools. Its advanced functionalities enhance sales efficiency and productivity.
Cast.app
Cast.app is an AI-driven tool that automates and optimizes Net Revenue Retention growth, acting as a Digital Customer Success Manager to enhance customer success processes.
Data Parrot
Data Parrot is an AI-driven CRM analytics tool that automates report generation, enhances business insights, and identifies trends to aid in sales forecasting and CRM operations.
Enso Connect
Enso Connect is an AI-driven platform for enhancing guest experiences in vacation rentals and boutique hotels, offering features like sentiment recognition, contactless check-in, and personalized communication.
HiWork
HiWork is an AI-powered personal CRM tool designed to enhance networking and communication by providing contact summaries, AI-generated insights, and follow-up ideas.
Hubflo
Hubflo is a work hub enhancing service firm-client interactions, featuring CRM, project management, secure messaging, and e-signature tools, with white-label and integration capabilities.