Revenue
Aona AI go-to-market leadership
Leads revenue strategy, partnerships, customer growth, and enterprise conversations across AI governance, compliance, and safe adoption.
Biography
Salim co-founded Aona AI to help enterprises cross from AI hype into real, compliant adoption. At Aona he runs revenue: go-to-market strategy, partnerships, and the customer conversations that turn pilots into long-term deployments.
His thesis is simple. Enterprises will adopt AI either with governance baked in from day one, or they'll spend the next decade cleaning up breaches, fines, and reputational damage. Aona exists to make the first path the obvious one.
Previously spent nearly a decade at Cisco, most recently as Head of Regional Marketing, Integrated Campaign for Asia Pacific, Japan & China, where he ran go-to-market programmes across Cybersecurity, Enterprise Networking, Hybrid Work, and Full-Stack Observability in 14 countries. Based in Paris.
Customer impact
How Salim helps customers move from intent to rollout.
Helps enterprise buyers connect AI adoption goals with governance, compliance, and business outcomes.
Shapes Aona's go-to-market around the real concerns of CISOs, risk leaders, CIOs, and executives.
Builds partnerships and revenue motions that move customers from education to pilot to long-term adoption.
Brings campaign and category-building experience to explain why responsible AI adoption now needs dedicated operating systems.
Experience at a glance
How Shashank turns cross-functional complexity into practical delivery outcomes.
Salim brings more than 15 years of go-to-market, marketing, product, and revenue leadership across SaaS, cybersecurity, enterprise networking, hybrid work, hardware, and global campaigns.
15+
years in IT and growth leadership
9+
years at Cisco across APJC and ANZ
14
countries covered in regional campaigns
GTM
strategy, demand, revenue, and partnerships
Cisco APJC
Regional marketing and integrated campaigns
Led campaigns across Asia Pacific, Japan, and China for cybersecurity, enterprise networking, hybrid work, and full-stack observability.
ANZ
Commercial and channel growth
Managed commercial and channel growth marketing across ANZ, aligning sales, marketing, partner motions, and demand generation.
Product
Ingram Micro and Brother France
Held product management, business development, pricing, and managed print leadership roles across hardware and services markets.
Previous experience includes
- Aona AI
- Cisco
- Ingram Micro
- Brother France
- Institut national de l'audiovisuel
Expertise
Topics Salim is asked to speak and advise on.
- Go-to-market strategy
- Enterprise AI adoption
- AI governance
- Cybersecurity marketing
- Revenue leadership
Perspective
How this experience connects to Aona.
"AI adoption will only scale when trust, compliance, and business value move together. That is the bridge Aona is building."
Book a demo
Talk through how Aona helps enterprise teams adopt AI with guardrails.
AI governance
How Aona turns policy, visibility, and controls into an operating model.
Compliance
Resources for mapping AI adoption to security, privacy, and compliance expectations.
Case studies
Examples and resources for enterprise teams evaluating responsible AI adoption.
Talk to Salim about Aona.
Book a 15-minute walkthrough, or read more about the team and our thesis.
Back to the teamLast updated 2026-06-09