6sense
AI-powered account-based marketing platform that identifies anonymous buying signals and predicts purchase intent.
Independent assessment across data handling, compliance, security and transparency.
Risk factors
3- Cloud-based tool with potential third-party data sharing.
- User data is essential for generating insights.
- Limited options for data privacy controls.
Recommendations
3- Review visitor identification methods for compliance
- Assess intent data accuracy
- Ensure GDPR compliance for EU visitors
Data handling
- Storage
- US servers
- Retention
- 24 months
- Training on inputs
- Aggregated
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