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Image Gen·Free 10/day; Basic $7; Plus $15; Pro $48/mo; API $0.03-$0.09/img·ideogram.ai

Ideogram

Text-to-image generator known for accurate in-image typography, now on Ideogram 3.0 with style references, magic prompt, and a per-image API for developers.

Risk Score
Medium
5/10

Independent assessment across data handling, compliance, security and transparency.

Overview

Ideogram, founded by ex-Google Brain and Toronto researchers, built its reputation on legible in-image text and strong typographic layouts. Ideogram 3.0 adds style references, a randomized style library, and improved prompt adherence, offered via a free tier (10 prompts/day), Basic at $7/mo, Plus at $15/mo, and Pro at $48/mo, plus a pay-per-image API (Turbo $0.03, Quality $0.09). For governance, Ideogram grants users commercial rights to outputs on paid plans (Free tier public by default). It publishes a standard privacy policy and terms, but has no published SOC 2, ISO 27001, or HIPAA attestations as of early 2026, and retention and training-opt-out controls are not documented at the enterprise level. Treat Ideogram as a creative-team tool, not a regulated-data workflow.

Risk factors

3
  • Cloud-based service with potential for data training
  • User-generated content may be used for training
  • No clear opt-out for data usage in training

Recommendations

8
  • Require Plus or Pro plan (private generations) before approving for business use
  • Prohibit generating competitor logos, real people, or licensed characters
  • Route procurement through legal for commercial-use and IP indemnity review
  • Do not paste confidential product names or unreleased brand assets into prompts
  • Require DPA before use by EU-based employees
  • Add human review for any output going to customer-facing channels
  • Document source prompts and outputs for IP traceability
  • Prefer enterprise-grade image gen (Adobe Firefly, OpenAI) for regulated or high-stakes use

Data handling

Storage
Images and prompts stored on Ideogram cloud (US); free-tier outputs visible in public community gallery
Retention
Retained in user account until deleted; specific retention timelines not publicly documented
Training on inputs
Ideogram may use prompts and generations to improve models; explicit enterprise opt-out not publicly documented