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Customer story · Workforce technology

MyGig

From AI conviction to an AI‑native operating model.

Aona helped MyGig turn early experimentation into a repeatable operating model. Today, live agents support real workflows across five core functions.

Explore the results
MyGig’s operating model today

5

core functions using AI

  1. 01Client interactionLive
  2. 02Sales and GTMLive
  3. 03HR and operationsLive
  4. 04SupportLive
  5. 05Product and executionActive

Customer operating context. Aona enablement engagement.

Customer
MyGig
Sector
Workforce technology
Region
Australia
Engagement
Aona enablement
70K+hourly workers supportedWorkforce technology at scale
5core functions using AIAcross the operating model
126modern awards managedIn a high-compliance environment
Multiplelive agents in productionConnected to real workflows
At a glance

AI moved from isolated experiments into operating infrastructure.

MyGig had strong conviction around AI early. The missing piece was a secure, shared model that could turn promising ideas into dependable workflows across a lean organisation.

The situation

Conviction was high. Operational consistency was not.

  • AI experiments were underway but remained fragmented.
  • There was no shared framework for secure, repeatable deployment.
  • A lean team needed leverage without unnecessary complexity.

The shift

Guardrails, shared practices and live workflows.

  • Security expectations and approved patterns introduced.
  • Teams trained across five core functions.
  • Agents connected to real internal systems and data.
We're an EOR. We hold tax file numbers, bank details and payroll records for tens of thousands of workers. So the question was never whether AI could help us. It was whether I could put company data into these tools and still look a client in the eye. Until I could answer that, everything stayed a prototype.
Business challenge

Strong AI conviction, without the operating structure to scale it.

MyGig supports a large hourly workforce in an environment shaped by Fair Work, WHS and payroll expectations. AI could create meaningful leverage, but disconnected experiments could not become dependable infrastructure without structure and security.

No shared framework

Experiments were underway, but teams lacked common patterns for dependable AI use.

Security was undefined

Sensitive internal data needed clear expectations before AI could move into core workflows.

No path to production

Interesting prototypes remained isolated from the systems and processes where work happened.

A lean team needed leverage

MyGig wanted to increase operating capacity without simply adding more headcount.

The turning point

MyGig chose not to stop at adding AI features. The goal became building AI into the operating model itself, with guardrails established before scale.

Solution delivered

Structure first, then deployment into the workflows that matter.

Aona helped MyGig establish a secure, usable model across the business, then move agents into live operational workflows rather than leaving them as isolated prototypes.

  1. 01

    Guardrails and security foundations

    Approved patterns and internal data expectations gave the team room to move quickly without losing control.

  2. 02

    Team training and operating model

    Teams across product, operations, HR, support and go-to-market learned a shared way of working with AI.

  3. 03

    Real systems and data

    Agents were designed around actual workflows and connected to the internal systems they needed to be useful.

  4. 04

    Live operational deployment

    AI moved beyond demonstrations into client interaction, sales, HR, operations and support.

Operational AI footprint

Live AI embedded across five core functions.

Each deployment was tied to a real operating need, a clear role and an observable business outcome.

Function

Client interaction

Role of AI

Amy business agent

Business impact

Faster order intake and more consistent responses

Live

Function

Sales and GTM

Role of AI

Prospecting and engagement support

Business impact

Opportunity identification at greater scale

Live

Function

HR and operations

Role of AI

Internal workflow handling

Business impact

Less friction across recurring processes

Live

Function

Support

Role of AI

Worker and team assistance

Business impact

More consistent service delivery

Live

Function

Product and execution

Role of AI

Daily AI use across the team

Business impact

Shorter cycles from idea to deployment

Active
Results and impact

From promising experiments to a repeatable AI operating model.

The transformation happened in stages: establish the foundation, build team readiness, deploy into real workflows, then make AI part of day-to-day execution.

01

Initial state

Governance
None
Team use
Early experiments
Agents
No
02

Foundation

Governance
Guardrails defined
Team use
Training introduced
Agents
Design underway
03

Deployment

Governance
Controls in place
Team use
Daily use
Agents
Live
04

Today

Governance
Embedded
Team use
Part of day-to-day work
Agents
Multiple

In their words

We interpret 126 modern awards and pay 70,000+ workers. That maths only works if AI is doing real operational load, not sitting in a browser tab. Today agents handle client intake, prospecting and internal workflows within guardrails I actually trust, which is the only reason they were allowed near production.
Key takeaway

As AI becomes operational infrastructure, security has to be designed into the operating model.

MyGig moved quickly because guardrails, team practices and real deployment were treated as one system. Aona helps organisations see workforce AI use, apply policy and protect sensitive data as adoption scales.

How MyGig Built an AI-Native Operating Model | Aona AI